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Vegas Retold
Illustration of the low Sands frontage, tall script sign, performer marquee naming Marlene Dietrich and Joey Bishop, and period cars beside the road.

Image & source

Sands Hotel and Casino

The Sands opened in December 1952 as a low-rise Strip resort whose entertainment became part of Las Vegas's public identity. UNLV's archive names Jake Freedman and nightclub impresario Jack Entratter among its developers and attributes the design to Wayne McAllister. The Copa Room brought Frank Sinatra, Dean Martin and Sammy Davis Jr. into the property's story.

Start with its history

Generated editorial illustration of the Sands low frontage, original script pylon and performer marquee, based on a supplied reference photograph.

The history of Sands Hotel and Casino.

A brief history of Sands Hotel and Casino

The Sands entrance canopy and sign beside its tall hotel tower, seen across the street.

Image & source

The Sands Hotel and Casino entrance and tower, photographed 20 April 1987.

The Sands opened in December 1952 as a low-rise Strip resort whose entertainment became part of Las Vegas's public identity. UNLV's archive names Jake Freedman and nightclub impresario Jack Entratter among its developers and attributes the design to Wayne McAllister. The Copa Room brought Frank Sinatra, Dean Martin and Sammy Davis Jr. into the property's story.

From low-rise hotel to tower

After Freedman's death in 1958, Entratter and casino boss Carl Cohen became president and vice-president. The buildings changed as well as the management. Construction of a circular hotel tower began in 1963, and Howard Hughes acquired the resort in 1967. The familiar Sands of later photographs was therefore an expanded property, rather than the opening-day collection of low buildings.

What the signs reveal

Its signs reveal that change particularly clearly. The Neon Museum describes the original 56-foot sign towering over the hotel wings, with its oversized script lettering announcing the resort. Readerboards were added to advertise the acts inside. A later redesign under new owners in 1981 reduced the prominence of the name and devoted much more space to changing messages. The tower could now identify the hotel from a distance, while the sign sold its current entertainment. Compare that history with André Corboz's 1987 photograph in the history section: the frontage and tower belong to the Sands' later life.

The convention business

A renovated casino reopened in January 1982, and the property subsequently passed through further ownership changes before Sheldon Adelson's company developed a different future for the site. The Sands Expo and Convention Center opened in 1990. Convention business would become a central part of the replacement resort's identity, linking a much larger development to the older site's name.

Closure and replacement by the Venetian

The Sands closed on June 30, 1996. Its hotel was imploded on November 26 that year. The Venetian, completed in 1999, replaced it on the former resort site. This was redevelopment after demolition, rather than a rename of the Sands buildings. The Venetian's own history describes the removal of the Sands to make room for a resort inspired by Venice; Las Vegas Sands' corporate chronology connects the new hotel with the convention centre that had already opened.

Those layers are useful when reading the site today. A property name, a hotel building and a convention business need not share the same lifespan. The Sands can survive in performance recordings, photographs, archives and company history while its casino resort has gone. The Venetian's present footprint should not be treated as an exact outline of the old Sands. The map on this page marks the vicinity of the documented historical address, with the approximation stated explicitly.

Read the full history
Sources and context
  1. UNLV: Sands Hotel Public Relations Records, MS-00417

    Biographical/Historical Note: December 1952 opening, developers, architecture, entertainers, 1958 management, 1963 tower, 1967 acquisition, 1982 renovation, June 30 closure and November 26, 1996 implosion.

  2. The Neon Museum: After Howard, Before The Mirage

    Sands sign discussion: original 56-foot sign, added readerboards, 1981 replacement and changing relationship between sign and tower.

  3. The Venetian: resort history

    1996 Sands implosion to make room for the new resort, completed in 1999. This establishes replacement rather than building continuity.

  4. Las Vegas Sands: corporate chronology

    1990 Sands Expo and Convention Center and the 1999 Venetian development. Corporate interpretation identified as such.

  5. UNLV: Sands architectural drawing index, sky000749

    August 3, 1964 drawing index; Sands Hotel at 3355 Las Vegas Boulevard South.

  6. Clark County: historical Sands address locator

    Read October 19, 2026: South Boulevard street-address candidate, score 77.78, WGS84 point and extent. Lower-score North Boulevard candidate rejected. Historical address separately corroborated by UNLV.

  7. UNLV Special Collections

    UNLV MS-00417, Biographical / Historical Note, paragraph 2

The historical address locator marks a vicinity rather than a surveyed Sands footprint; the Venetian occupies a replacement development with a different scale and layout.

Acquisition, reopening and corporate transaction dates can describe different stages. This page does not assign an exact Adelson acquisition date.

This site through time

Replaced by The Venetian Resort Las Vegas

1996 – 1999

The Sands hotel and casino closed in 1996 and was demolished to make room for The Venetian, which opened in 1999. This was a new resort on the former Sands site, rather than a change of name for the existing hotel.

Historical source — The Beginning: Sands imploded in 1996 to make room for The Venetian. Las Vegas Strip Debut: completed and opened in 1999. Corroboration: UNLV Sands Hotel Public Relations Records MS-00417, Biographical/Historical Note, closure June 30, 1996 and implosion November 26, 1996 (https://special.library.unlv.edu/ark:/62930/f1mw5j).

  • The relationship describes site succession; it does not claim that the two resorts had identical building footprints or boundaries.
  • The year range marks demolition and replacement opening, rather than the operating dates of either property.

The people behind the place.

Stories connected to Sands Hotel and Casino

Find the place.

Sands Hotel and Casino

Former Sands site at the archival address 3355 South Las Vegas Boulevard, now within the Venetian resort area. The map uses the county street-address locator’s South Boulevard candidate, with an approximately 180 by 224 metre result extent. It marks the former-site vicinity, not a surveyed Sands building or footprint, the full present Venetian resort, or an entrance.

The map identifies the property area. It does not identify an entrance or a walking route.

View the site on a map

Follow the evidence.

Sources, image credits and the limits of what we know.

Historical sources7 documents and records
  1. UNLV: Sands Hotel Public Relations Records, MS-00417

    Biographical/Historical Note: December 1952 opening, developers, architecture, entertainers, 1958 management, 1963 tower, 1967 acquisition, 1982 renovation, June 30 closure and November 26, 1996 implosion.

  2. The Neon Museum: After Howard, Before The Mirage

    Sands sign discussion: original 56-foot sign, added readerboards, 1981 replacement and changing relationship between sign and tower.

  3. The Venetian: resort history

    1996 Sands implosion to make room for the new resort, completed in 1999. This establishes replacement rather than building continuity.

  4. Las Vegas Sands: corporate chronology

    1990 Sands Expo and Convention Center and the 1999 Venetian development. Corporate interpretation identified as such.

  5. UNLV: Sands architectural drawing index, sky000749

    August 3, 1964 drawing index; Sands Hotel at 3355 Las Vegas Boulevard South.

  6. Clark County: historical Sands address locator

    Read October 19, 2026: South Boulevard street-address candidate, score 77.78, WGS84 point and extent. Lower-score North Boulevard candidate rejected. Historical address separately corroborated by UNLV.

  7. UNLV Special Collections

    UNLV MS-00417, Biographical / Historical Note, paragraph 2

What remains uncertain2 notes on context and interpretation
  • The historical address locator marks a vicinity rather than a surveyed Sands footprint; the Venetian occupies a replacement development with a different scale and layout.
  • Acquisition, reopening and corporate transaction dates can describe different stages. This page does not assign an exact Adelson acquisition date.
Image credits2 images with source information

Generated editorial illustration of the Sands low frontage, original script pylon and performer marquee, based on a supplied reference photograph.

AI-generated illustration / Vegas Retold

Source reference: User-supplied reference photograph; original photographer, capture date and source URL unknown. URL identifies intended use only.

AI-generated architectural illustration derived from supplied photograph, with simplified details and palette; not an archival photograph.

Illustration, not archival evidence. Source photograph author, date and rights remain unknown. No independent source-photo clearance asserted.

Image source ↗

The Sands Hotel and Casino entrance and tower, photographed 20 April 1987.

André Corboz / USI Iconoteca / Wikimedia Commons, CC BY-SA 4.0

Source reference: USI Iconoteca item 13551; dated colour transparency; authorised Commons import, exact 3000×2030 original.

Depicted date: 1987-04-20

License

Original photograph reproduced without editorial alteration; responsive overview and index display may crop the presentation.

CC BY-SA 4.0 International: retain attribution and license link, identify modifications, and share adaptations under the same or a compatible license. No endorsement implied.

Image source ↗
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